Jennifer Scott
5504 Trump Road West #366
Bradenton, Florida 34210
Home (941) 555-8678; Work (813) 555-2866
jscott@netmail.com

Objective
To contribute media buying savvy and skills in a permanent position as a spot broadcast media buyer.

Experience :-

Broadcast Media Coordinator, S.R. Oakley & Company, Tampa, Florida, August 1997 - Present

Negotiate and place spot broadcast media buys in two markets.
Assist Senior Broadcast Negotiator on maintenance of all buys in four additional markets.
Process market revisions.
Coordinate added value opportunities.
Order buys and check against contracts.
Evaluate makegoods.
Resolve discrepancies.
Conduct quarterly post-buy analysis.
Provide planning with market conditions and projected cost per points.
Intern, PepsiCo Bottling, Orlando, Florida, May 1997 - July 1997

Researched and reported on sampling in five markets in Florida and South Georgia.
Monitored local store displays.
Attended Orlando market radio review.
Collected air checks from radio promotions involving Pepsi products.
Internet Researcher, Dr. Randall Hansen, Associate Professor of Marketing, Stetson University, DeLand, Florida, August 1996 - May 1997

Searched Internet for writing-related Web sites to be included in Dr. Hansen's book, Write Your Way to a Higher GPA
Created links to writing-related Internet sites for the book's related writing and editing resources Web site

Bachelor of Business Administration, Stetson University, DeLand, Florida, 1997, Major: Marketing

Honors:- Marketing Assistant of the Year Award, 1997

Computer Skills :-

Knowledge of Reflections (Datatrak) buying software
Microsoft Office
Experience in HTML web design